Welcome to
Digital Production!
Google Classroom Code: 4uvdg4t
Friday, November 18, 2022
Today we will finish up your Illustrator Tutorials. You can start planning/looking over your final project which will start officially on Monday. You will find a description, rubric and specific details for different portions below!
Today we will finish up your Illustrator Tutorials. You can start planning/looking over your final project which will start officially on Monday. You will find a description, rubric and specific details for different portions below!
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Thursday, November 17, 2022
Today you will choose one of the Illustrator tutorials below (if you don't like any of these, you can find your own on YouTube - just include the link in classroom). I would like you to create the first initial of your name using one of the videos below - when you're done, create an ad for an existing business. For the background - create a design in photoshop using the tools we went over yesterday. The lettering (the business name, letter logo) will be used using the techniques from the video below you followed. Be sure to change the color scheme.
Today you will choose one of the Illustrator tutorials below (if you don't like any of these, you can find your own on YouTube - just include the link in classroom). I would like you to create the first initial of your name using one of the videos below - when you're done, create an ad for an existing business. For the background - create a design in photoshop using the tools we went over yesterday. The lettering (the business name, letter logo) will be used using the techniques from the video below you followed. Be sure to change the color scheme.
Wednesday, November 16, 2022
Today we will do a little Photoshop practice!
Today we will do a little Photoshop practice!
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Monday, November 14, 2022
Today you will begin finding information about 7 types of marketing. You will use some of these marketing types for your final project.
Today you will begin finding information about 7 types of marketing. You will use some of these marketing types for your final project.

__forms_of_advertising_media_ws.doc | |
File Size: | 45 kb |
File Type: | doc |
Friday, November 4, 2022
Today we will start our food truck project. This will allow you to explore different units that we covered so far throughout the semester.
Start Date: Friday, November 4, 2022
Due Date: Wednesday, November 9, 2022
Presentation Date: Thursday, November 10, 2022
Today we will start our food truck project. This will allow you to explore different units that we covered so far throughout the semester.
Start Date: Friday, November 4, 2022
Due Date: Wednesday, November 9, 2022
Presentation Date: Thursday, November 10, 2022
Wednesday, November 2, 2022

price_and_mark-ups_and_breakeven_points.pptx | |
File Size: | 3053 kb |
File Type: | pptx |

unit_5_note_activities.pptx | |
File Size: | 42 kb |
File Type: | pptx |
Tuesday, November 1 2022
Today we you will start thinking about price, cost and net profit. You will look up the cost of 15 products, the cost to produce/create the product and find your net profit. This is due BEFORE class starts tomorrow. We will then start our $$$$ unit.
Today we you will start thinking about price, cost and net profit. You will look up the cost of 15 products, the cost to produce/create the product and find your net profit. This is due BEFORE class starts tomorrow. We will then start our $$$$ unit.

intro_to_cost.docx | |
File Size: | 12 kb |
File Type: | docx |
Monday, October 24, 2022
Today you will begin Unit 4 which covers packaging, labels, intellectual property and brand licensing. You will have the week to work on it! It will be due at the END OF THE SCHOOL DAY on Friday, October 28.
Today you will begin Unit 4 which covers packaging, labels, intellectual property and brand licensing. You will have the week to work on it! It will be due at the END OF THE SCHOOL DAY on Friday, October 28.

4.1_product_packaging_-_powerpoint.pptx | |
File Size: | 2960 kb |
File Type: | pptx |

4.2_package_labels_-_powerpoint.pptx | |
File Size: | 1734 kb |
File Type: | pptx |

4.3_intellectual_property_-_powerpoint.pptx | |
File Size: | 2585 kb |
File Type: | pptx |

4.4__brand_licensing_-_powerpoint.pptx | |
File Size: | 1182 kb |
File Type: | pptx |

_unit_4_note_activities.pptx | |
File Size: | 478 kb |
File Type: | pptx |
Monday, October 17, 2022
Today we will start a project that focuses on branding, color, logos, fonts and a tangible product. You will do this individually and present to the class. Your presentation must be in a 3x3 format (think Computer Apps requirements). If you have questions, let me know!
Start Date: Monday, October 17
Due Date: 11:59pm Thursday, October 20
Presentation Date: Friday, October 21
Today we will start a project that focuses on branding, color, logos, fonts and a tangible product. You will do this individually and present to the class. Your presentation must be in a 3x3 format (think Computer Apps requirements). If you have questions, let me know!
Start Date: Monday, October 17
Due Date: 11:59pm Thursday, October 20
Presentation Date: Friday, October 21

new_sports_team_branding_project_for_marketing.pptx | |
File Size: | 1055 kb |
File Type: | pptx |
Thursday, October 13, 2022
Today we will continue learning more about logos. The notes are below. There are also a couple note activities. This will be due before class on Monday. (9:30am). Have a great long weekend! :)
Today we will continue learning more about logos. The notes are below. There are also a couple note activities. This will be due before class on Monday. (9:30am). Have a great long weekend! :)

_effective_logos_for_marketing.pptx | |
File Size: | 1419 kb |
File Type: | pptx |

_slogans_1_ppt.pptx | |
File Size: | 603 kb |
File Type: | pptx |

_slogans_2_ppt.pptx | |
File Size: | 670 kb |
File Type: | pptx |

logo_and_slogan_note_activities.pptx | |
File Size: | 586 kb |
File Type: | pptx |
Monday, October 10, 2022
Today we will be starting our unit on logo creation which includes color, shape and font. We will go over the basics, but I want you to look through the included power points and take your own notes based on this topic. Below you will find a file for color, shape, font and a file that has the note assignments.
Today we will be starting our unit on logo creation which includes color, shape and font. We will go over the basics, but I want you to look through the included power points and take your own notes based on this topic. Below you will find a file for color, shape, font and a file that has the note assignments.

1_colors_in_logos_ppt.pptx | |
File Size: | 9510 kb |
File Type: | pptx |

2_shapes_in_logos_ppt.pptx | |
File Size: | 2094 kb |
File Type: | pptx |

3_fonts_in_logos_ppt.pptx | |
File Size: | 2037 kb |
File Type: | pptx |

logo_note_activities.pptx | |
File Size: | 992 kb |
File Type: | pptx |
Friday, October 7, 2022
Today you will work on brands working together - Co-Branding.
Next week we will start talking about color, design & logos.
Today you will work on brands working together - Co-Branding.
Next week we will start talking about color, design & logos.

co-branding_99designs.doc | |
File Size: | 40 kb |
File Type: | doc |

creating_a_cobranding_relationship_ws.doc | |
File Size: | 58 kb |
File Type: | doc |
Monday, October 3, 2022
Today as I finish up looking at your Idea ads, I want you to start looking at Unit 3. It is mostly common sense when you think about it! I have included the notes for Units 3.1-3.4. All assignments/note activities need to be submitted by 8am on FRIDAY, October 7. We will go over some info before taking the steps to begin your final project in a few weeks!
Today as I finish up looking at your Idea ads, I want you to start looking at Unit 3. It is mostly common sense when you think about it! I have included the notes for Units 3.1-3.4. All assignments/note activities need to be submitted by 8am on FRIDAY, October 7. We will go over some info before taking the steps to begin your final project in a few weeks!

unit_3.1_business_versus_consumer_products_.pptx | |
File Size: | 1659 kb |
File Type: | pptx |

unit_3.2__product_items_lines_and_mixes.pptx | |
File Size: | 6961 kb |
File Type: | pptx |

unit_3.3_types_of_brands.pptx | |
File Size: | 2838 kb |
File Type: | pptx |

unit_3.4_brand_extension.pptx | |
File Size: | 7749 kb |
File Type: | pptx |
Tuesday, September 20, 2022
Below are links that will help you with your Big Idea!
Below are links that will help you with your Big Idea!
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Monday, September 19, 2022
Today you will complete an activity that will prepare you for the Big Idea Contest. You will be working to create a customer profile.
Today you will complete an activity that will prepare you for the Big Idea Contest. You will be working to create a customer profile.

create_a_customer_profile.pptx | |
File Size: | 44 kb |
File Type: | pptx |
Friday, September 16, 2022
Market Segmentation Note Activity
Market Segmentation Note Activity

2.2_market_segmentation_note_activity.pptx | |
File Size: | 725 kb |
File Type: | pptx |
Thursday, September 15, 2022
Today we will go over Unit 2.1: Target Market notes. Below is the 2.1 Note activity.
Today we will go over Unit 2.1: Target Market notes. Below is the 2.1 Note activity.

unit_2.1_target_market_note_activities.pptx | |
File Size: | 744 kb |
File Type: | pptx |
Tuesday, September 13, 2022
ONE MORE TIME! 4P's review and Target Market/Market Segmentation Overview
ONE MORE TIME! 4P's review and Target Market/Market Segmentation Overview

4_p’s_wrap_up___target_market.pptx | |
File Size: | 1275 kb |
File Type: | pptx |
Wednesday, September 7, 2022
4 P's Practice
4 P's Practice

cereal_box_design_challenge[1].pdf | |
File Size: | 298 kb |
File Type: |

production___development_cost_worksheet[1].docx | |
File Size: | 14 kb |
File Type: | docx |
Tuesday, September 6, 2022
Today you will be watching Shark Tank's 3 biggest deals. While you watch, keep in mind the 4P's, the 4 Marketing Philosophy, the target customer's wants and needs. Although we haven't gone over specific details quite yet, describe your target audience. Age/information, location, interests, etc. Include the above information for each product.
When you are done, I want you to think about 3 products YOU could easily market.
Today you will be watching Shark Tank's 3 biggest deals. While you watch, keep in mind the 4P's, the 4 Marketing Philosophy, the target customer's wants and needs. Although we haven't gone over specific details quite yet, describe your target audience. Age/information, location, interests, etc. Include the above information for each product.
When you are done, I want you to think about 3 products YOU could easily market.
Thursday, September 1, 2022
Ad Analysis - group project
Reflecting on the 4P's please complete the assignment below. This can be done in groups.
Ad Analysis - group project
Reflecting on the 4P's please complete the assignment below. This can be done in groups.

4psofmarketingprintadsanalysis-1.pdf | |
File Size: | 314 kb |
File Type: |
Wednesday, August 30, 2022
Unit 1.2: Marketing Mix
Today you will learn about the Marketing Mix and the 4 P's. After we have gone over notes for today, please complete the assignment note activity below.
Unit 1.2: Marketing Mix
Today you will learn about the Marketing Mix and the 4 P's. After we have gone over notes for today, please complete the assignment note activity below.

unit_1_marketing_mix_note_activities.pptx | |
File Size: | 352 kb |
File Type: | pptx |
Tuesday, August 29, 2022
Unit 1: Intro to Marketing
Today you will be learning about some of the basics involving marketing. After we've gone over the notes for today, please complete the assignment below. Watch the video, skim the article (if it's blocked, read on your phone or at home, and complete the Amazon cart task.
Unit 1: Intro to Marketing
Today you will be learning about some of the basics involving marketing. After we've gone over the notes for today, please complete the assignment below. Watch the video, skim the article (if it's blocked, read on your phone or at home, and complete the Amazon cart task.

unit_1_note_activites.pptx | |
File Size: | 802 kb |
File Type: | pptx |
Monday, August 28 2022
Self Elevator Pitch
Self Elevator Pitch

elevator_pitch.docx | |
File Size: | 19 kb |
File Type: | docx |
Friday, August 26, 2022
You will be playing a game the Coffee Stand game today. Using Cool Math games, you will be able to create a business and purchase products, set the price of your item and strategize how you will make money to keep your business running successfully.
You will be playing a game the Coffee Stand game today. Using Cool Math games, you will be able to create a business and purchase products, set the price of your item and strategize how you will make money to keep your business running successfully.

coffee_stand_game_activity_.docx | |
File Size: | 29 kb |
File Type: | docx |
Thursday, August 25, 2022
About Me/Branding poster
Using Canva, create a poster using the following design elements:
Elements of Design
https://xd.adobe.com/ideas/process/ui-design/6-elements-design/
Turn into classroom by 3:15pm today.
About Me/Branding poster
Using Canva, create a poster using the following design elements:
- Lines
- Shapes
- Colors
- Typography
- Texture
- Space
Elements of Design
https://xd.adobe.com/ideas/process/ui-design/6-elements-design/
Turn into classroom by 3:15pm today.